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wimbledon.jpgAs I was walking to work today I passed a man wearing Dunlop Green Flash shoes. These have been in and out of fashion since the 1930s when the great Fred Perry won the Wimbledon title wearing them.

But what of fashion in flower bouquets and arrangements?

Over the years there have been changes

sixties: multicoloured extravaganza

seventies: modernist

eighties: new romantic

nineties: Movie-set glamour
Now: Anything goes, but tonal arrangements in one colour are popular, as are geometric shapes. If you want multicoloured use several different colours of the same flower. But it is now possible to pick and choose, mix and match from past styles.

In every relationship there are ups and downs, arguments and apologies. One way to ask for forgiveness is by sending flowers and we are glad that so many of you think so, and we really believe that this can work for you. But do remember that the gift should be accompanied by a message saying that you are sorry, and followed up by a more personal apology a little later. The flowers, sadly, cannot work the magic on their own but act to soften their heart towards their errant lover.

pandas.jpgFlowers alone can seem somehow a little impersonal unless you can clearly tailor the gift to show it was selected especially for the recipient. Choose a favourite flower, or add a small gift that means something to them.

So whether you have forgotten a birthday, disrespected her mother, been late for dinner or worse you can always express your regrets and ask forgiveness with flowers.

Cet été Mesdames vous porterez… des fleurs !!

Eh oui ! Les fleurs c’est mode et ça vous rappelle les seventies, surtout lorsqu’elles sont XXL ! Le problème, c’est qu’il faut non seulement savoir les porter mais surtout les associer !

Les règles à suivre quand on aime la fleur large :
- Si vous êtes ronde, portez la fleur XXL plutôt sur des accessoires : sac, chaussures, bijoux… Car le vêtement imprimé de larges fleurs étoffe une silhouette.
- Dans tous les cas, on bannit le total look champêtre :
chapeau + robe + accessoires à fleurs. C’est too much et loin d’être harmonieux !
- Si vous aimez la fleur large, le mieux est de la choisir unie. Vous pourrez ainsi faire un léger rappel avec un
bijou, une barrette ou une paire de chaussures.

unionflag.jpgMany British are concerned by the impact on the environment of having their fruit and vegetables are flown in from the other side of the world but not many of them think of the fact that most of the flowers they buy are also imported, around 90 percent.

Britain has a very good growing climate and some very good growers. The problem is that the British not only demand strawberries 12 months a year, but also roses and peonies. However, England has some very beautiful flowers like roses, sweet peas, peonies, dahlias, lilies, narcissi, and tulips. At least one of these flowers is always in season, and they ought to be used.

The campaign for homegrown flowers took another step at the cut-flower wholesale market at Nine Elms in London. This event paired British growers with London florists.

Florists from all around the country came to participate. All the professionals were there to answer the question of why people prefer to buy some refrigerated flowers, instead of taking a bit more initiative and buying British flowers at the market.

Through the year, different crops come and go but supplies continue even through the winter. And there is another very apparent advantage to this home-grown clutch - powerful, good old-fashioned scent.

Even in the early-morning cold, the market smelt like a Parisian perfumery. And many florists vouch for the fact that British-grown flowers have a longer vase life. Many growers deliver stems harvested the night before three times a week, so these flowers are as fresh as you can get.

[From: Telegraph.co.uk]

I for one am never sure that Shakespeare was right. If you called roses “yukhs” you might never get round to trying to smell them. Its essential that things have the right name so we know what to expect of them.

As a result one of the important jobs here in our online florist and gift shop is the naming of gifts.

We have a beautiful bouquet of, say, lilies and gerberas in shades of orange, yellow and white. Before putting this on our website as a product we need to give it a name. We cannot call it “Orange, yellow and white bouquet” As a name that does not have popular appeal. We could pick up on the lilies in the name and call it “Lili Marlene” or we could play on the colour with “White Gold”. Its a cheerful bright optimistic colour so we could go with “Happy Song” or “Golden Glory”.

One of our staff used to work as an extra on the ballet and opera stage so a few products have picked up names such as Romeo & Juliet and Carmen. Diva, Arpeggio and Melody can also be found to continue the musical theme.

Those of you who order from us regularly will have noticed as your order number creeps gradually up the hundreds and thousands. Someday soon we are going to hit one million!

One of our lucky customers will be the first to have an order number over 1,000,000 sometime later this summer. We intend to celebrate this somehow but still have not thought of how.

Watch this space!

Flowers are beautiful in their own right but sometimes accessories can add a little twist to your floral presentation.

If the flowers are to be in a bouquet: consider the wrapping and bow. Should colours match or contrast. With our La Boheme bouquet we combine the brightness of the lilies with a plain brown wrap to emphasise their whiteness.
If they are in a vase: choose your vase to complement the shape colour and feel of the flowers. Tall calla lilies look best in a tall vase to echo their shape.

yellowandorange.jpg
If in an arrangement: you have a lot of freedom as to shape so why not try using branches, lattices or other accessories.Fruit can be used as well as flowers.
And finally: add something extraordinary! Here at www.flowers24hours.co.uk we have a bouquet that incorporates a toy monkey.

Do you think it would be fun to send a surprise gift?

When you order flowers online we do not pass any of your information on to the recipient of the gift except the message that you choose to write on the accompanying card. So if you want to be anonymous that is just what you are!

Puzzled women call us and ask who sent their lovely roses. “I just want to thank them” they say. But under the Data Protection Act we are not allowed to tell them anything that our customers have not put in the card themselves. If the recipient insists we might offer to contact the sender and ask them to get in touch.
But we would like to ask you that unless you actually mean to leave your name off please do remember to make it clear who is sending the gift.

Secrets are fun - but not if they are never told.

The search for novelty has thrown up some strange inventions. Wouldn’t it be wonderful if someone could breed a blue rose?

blueheaven.jpgWell they have not yet managed it - but bouquets of blue roses are widely available! These blue roses are white roses that have been tinted blue, either by dipping or spraying externally or by letting them take up blue liquid into the petals. However it is done the result is truly spectacular. A hard to find gift that will leave the recipient astonished!

Impress your beloved by sending roses like no others she has seen before.

corsage.jpgWearing flowers for daytime or evening occasions is both fashionable and fun. Body Flowers (corsages) can be worn on the wrist or in the hair. Wear them on a collar, on the waist or on the shoulder. Wear them on a handbag. But remember, always wear them the way the flowers grow: blossoms up, stems down.
Guard your flowers carefully against sudden exposures to cold air. In very cold weather, carry your Body Flowers in the box. Put them on after you arrive for the festivities. And remember, too much handling bruises delicate petals and stems.
To keep your Body Flowers fresh and bright for a second day, cover with wet cotton or a thin wet cloth; refrigerate in the florist’s box. (Orchids are the exception. Unwind the stem wrapping and place the orchid stem under water. Keep in a cool place, out of draughts, but not in the refrigerator.)

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